NYC, 2025
WEB DESIGN
App Download Campaign
As part of a company-wide initiative to increase app downloads, I was responsible for designing the graphics for a new, dedicated landing page on The Vitamin Shoppe's website. I collaborated closely with the marketing and web development teams to ensure the visuals aligned with our brand identity and effectively communicated the app's value proposition.



Auto Delivery Revamp
In the fall of 2025, The Vitamin Shoppe decided to rebrand their Auto Delivery service. This rebrand, highlighted on website and in-store promotions, was made to try and increase customer subscriptions. I designed the dedicated landing page on https://www.vitaminshoppe.com/.




Miscellaneous Web Assets
I currently design much of the creative that lives on The Vitamin Shoppe's website. I bring campaigns, brand moments, and product storytelling to life. To the right are a few examples of this work in practice.






